The Everything Guide to Starting and Running a Retail Store

All you need to get started and succeed in your own retail adventure

By Dan Ramsey and Judy Ramsey

Format: Paperback

SKU# Z2219

Details

What are my start-up costs? How much will my store make? Should I sell online? How can I compete with larger stores?

If you've ever considered owning a store but don't know where to start, this guide is perfect for you. This resource will help you recognize the importance of an independent retail store in community life and the opportunities it offers for a rewarding lifestyle.

This comprehensive guide shows you how to:

Spot and capitalize on small retailer trends
Conduct your own market analysis
Research and select the most appropriate retailing software
Run your business day to day
Attract customers with effective advertising
Make the leap to online selling

This helpful handbook offers practical advice on retail store planning and management with valuable guidelines and real-world examples that can make the difference between your store's success and failure. This guide provides all the tools you need to run a store that your customers--and you--will enjoy for many years to come!

Dan Ramsey has owned and operated seven businesses since 1966 and has written more than two dozen small business and homeowner books, including a series of business start-up books for Dearborn/Upstart. Judy Ramsey teaches writing at the college level and is a website editor.

Additional Information

SKU	Z2219
Author/Speaker/Editor	Dan Ramsey and Judy Ramsey
File/Trim Size	5-1/2" x 8-1/2"
Format	Paperback
ISBN 13	9781598697834
Number Of Pages	304

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Quick Overview

This resource will help you recognize the importance of an independent retail store in community life and the opportunities it offers for a rewarding lifestyle.