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The Everything Guide to Starting and Running a Retail Store

All you need to get started and succeed in your own retail adventure

By Dan Ramsey and Judy Ramsey

Format: Paperback

SKU# Z2219

What are my start-up costs? How much will my store make? Should I sell online? How can I compete with larger stores?

If you've ever considered owning a store but don't know where to start, this guide is perfect for you. This resource will help you recognize the importance of an independent retail store in community life and the opportunities it offers for a rewarding lifestyle.

This comprehensive guide shows you how to:

  • Spot and capitalize on small retailer trends
  • Conduct your own market analysis
  • Research and select the most appropriate retailing software
  • Run your business day to day
  • Attract customers with effective advertising
  • Make the leap to online selling
This helpful handbook offers practical advice on retail store planning and management with valuable guidelines and real-world examples that can make the difference between your store's success and failure. This guide provides all the tools you need to run a store that your customers--and you--will enjoy for many years to come!

Dan Ramsey has owned and operated seven businesses since 1966 and has written more than two dozen small business and homeowner books, including a series of business start-up books for Dearborn/Upstart. Judy Ramsey teaches writing at the college level and is a website editor.

SKU Z2219
Author/Speaker/Editor Dan Ramsey and Judy Ramsey
File/Trim Size 5-1/2" x 8-1/2"
Format Paperback
ISBN 13 9781598697834
Number Of Pages 304

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